Zero Co Make 2025 Count

Zero Co is on a mission to untrash the planet with household and personal care products that actually remove waste. For 2025, the brand launched its boldest campaign yet, Less talking. More doing. Make 2025 count, alongside its paper-based refill system.

Sticki activated eco living and family creators, including Sarah, Al & Imo and Madeleine, to post Instagram Reels in January. Each showed Zero Co in their real home routine, sharing why they were making simple sustainable swaps for the new year.