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INFLUENCER MARKETING

Scalable influencer marketing campaigns

Influencer campaigns engineered for reach, relevance, and results.

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INFLUENCER MARKETING

Creating measurable influencer partnerships.

Influencer campaigns should deliver measurable results, not vanity metrics. Our partnerships are engineered to meet your target audience at the right time, focussing on interaction quality, and long-term brand impact.

End-to-end campaign management.

Stepping into influencer marketing can feel like crash-landing in a new country. Good news: we’re fluent, and we’ve been living there for years. We translate the jargon, manage the madness, and leave you with the best part — choosing creators and enjoying the show.

Creator insights & campaign reporting.

Choosing the right creators is half the battle… proving they delivered is the other. Our Sticki Discovery Tool does both, validating talent before launch and breaking down performance after, so every campaign stands up to the numbers.

Limitless global creator discovery.

Our cutting edge Sticki Discovery Tool gives us a one-way-ticket to streamlining the creator selection process. Looking for talent over 60? We’ve got them. Want to work with the hottest TikToker right now? We’ve got them too.

INFLUENCER MARKETING

Bespoke campaigns built for your needs.

There’s no one-size-fits-all approach in influencer marketing. We design campaigns that are flexible, targeted, and built to deliver the results you actually need.

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Always-On Influencer Strategies

We build long-term influencer programs that keep your brand part of the cultural conversation year-round. It’s about more than one-off campaigns — it’s consistent storytelling, community building, and creating lasting momentum with the right voices.

Cross-Market Launches

Going global? We connect you with creators across regions to scale your message without losing local nuance. Our cross-market campaigns are built to translate culture, not just language, ensuring your launch lands everywhere it matters.

New Product Launches

From buzz-building teasers to launch-day takeovers, we help new products debut with impact. Our influencer strategies put your product in the hands of tastemakers who inspire trust, drive demand, and spark conversations from day one.

Ambassador Programs

Turn influencers into true brand advocates. Our ambassador programs are designed for depth over reach — building long-term relationships with creators who embody your brand values, generate consistent content, and foster authentic community loyalty.

One-off Campaigns

Need a burst of attention? We deliver high-impact, short-term campaigns that drive visibility fast. Whether it’s a seasonal push, a cultural moment, or a product spotlight, we’ll match you with the right creators to make noise and move the needle.

96 days, 12 hours, 36 minutes of watch time.

How we rallied the ultimate crew of Aussie influencers to create binge-worthy, feel-good content that sparked laughs, Hinge downloads, and loads of “We should try this!”

1.6
m
IMPRESSIONS
74
%
AUS AUDIENCE
96
d
TOTAL WATCH TIME

Ready to collaborate with your dream influencer?

Get Started with Sticki

Content that really does stick.

It's easy to talk the talk, but we like to think we also know how to walk the walk (we'll also let our content do the talking)

See Our Portfolio

A sneak peak inside our knowledge hub.

Our latest blogs break down trends, tactics, and ideas you can use – tailored to the services we offer.

Read our Blog
Sticki Notes: Guides

Decoding Influencer Tiers in Australia: A Simple Guide to Creator Sizes and Followings

Whether you’re a brand dipping your toes into influencer marketing or a creator keen to know where you sit on the social media totem pole, understanding influencer tiers is essential. But it’s not as complicated as it sounds.

Sticki Notes: Guides

Sticki's Alphabetical Glossary for Influencer Marketing, UGC, and Social Media Success

Lost in the UGC and influencer marketing lingo? Our ultimate glossary breaks it all down, from CPMs to media kits to whitelisting. Next stop? Crushing your next campaign by talking the talk on exactly what you're looking for.

Sticki Notes: Guides

Paid Usage Rights for Influencer & UGC Content – Social Media, Websites & More

Essentials of paid usage rights for UGC and influencer campaigns. From social media boosting to whitelisting rights, this guide explains usage types, key terms, and best practices for all and any brand looking to amplify reach, ensure compliance, and maximise ROI on content.

Frequently Asked Questions

Whether you’re looking for the answer to specific question, or just want to find out a bit more about us, you’ve landed in the right place.

How do you choose the right influencers for my brand?

Not every creator is the right fit — and follower count isn’t the answer. We validate creators using our Sticki Discovery Tool to analyse engagement quality, audience demographics, and past performance, so you only work with voices that actually influence your target market.

Do you only work with big influencers?

Nope. Sometimes the best results come from micro or niche creators whose audiences are highly engaged. Whether it’s a household name or a tight-knit community leader, we’ll recommend the mix that delivers the strongest outcomes for your goals.

How long does it take to run an influencer campaign?

Timelines vary depending on scope and creator availability, but most influencer campaigns take 6–10 weeks from briefing to reporting. We’ll give you a clear project plan up front, so you know exactly when to expect deliverables, live posts, and final results.

Can influencer marketing really drive sales, not just awareness?

Yes, when it’s done strategically. Our campaigns are built around clear performance metrics (like conversions, CTRs, and ROI), not just vanity stats. Think beyond likes: we want to see product sold, sign-ups gained, or real leads delivered.

How much does a campaign cost?

This isn’t classic ‘Well how long is a piece of string’ answer. To make an impact, we suggest a budget of $10k as a starting point for an impactful influencer campaign.

There is a lot to consider when budgeting for a campaign, and our handy budgeting guide may help.

Our engagement begins with a discovery call to unpack your needs and ensure we’re a good fit. Campaigns are built bespoke to your goals, and if everything aligns, we will then craft a project plan that works for you.

As with all creator campaigns, the biggest variable comes down to the cost of creators. Our shopping list approach means you can spend as much (or as little) on creators, and we charge you our fee in a flat fixed cost.

Rest assured, everything will be discussed and made transparent with you from day dot. We’ll never charge out extra costs without the green light from you first.

In short, Sticki is not a cookie cutter, off the shelf solution.

But if that is what you’re looking for, we can recommend some great agencies out there. We pride ourselves on offering a world-class end-to-end service custom tailored to your needs, however that might look. So, for more information on services or costs, please get in touch here.

Do you manage influencers internationally?

Absolutely. Our Sticki Discovery Tool sources creators worldwide, which means we can run campaigns across multiple markets while keeping cultural nuance intact. Perfect for global launches or cross-border growth.

What if an influencer doesn’t deliver content on time?

We handle creator management from contracts to deadlines. If a creator doesn’t deliver, we’ve already built in contingencies and can source alternates quickly. You won’t be chasing DMs — we’ve got it covered.

How do you measure campaign success?

Success looks different depending on your KPIs. We report on everything from reach and engagement to conversions and sentiment, with insights that explain why a piece of content worked (or didn’t). That way, each campaign makes the next one even smarter.

What’s the difference between influencer marketing and UGC?

Influencer marketing is about tapping into a creator’s audience through their own channel, while UGC is about securing content you own and use on your brand channels. Both have their place & we’ll help you decide which (or both) best serves your goals.

Why Sticki over another influencer agency?

We’re not just an agency – we’re a creator-first partner with our own tech, a proven storytelling framework, and a team that lives and breathes performance. Translation: no cookie-cutter strategies, just influencer campaigns that actually work.

How do you choose the right influencers for my brand?

Not every creator is the right fit — and follower count isn’t the answer. We validate creators using our Sticki Discovery Tool to analyse engagement quality, audience demographics, and past performance, so you only work with voices that actually influence your target market.

Do you only work with big influencers?

Nope. Sometimes the best results come from micro or niche creators whose audiences are highly engaged. Whether it’s a household name or a tight-knit community leader, we’ll recommend the mix that delivers the strongest outcomes for your goals.

How long does it take to run an influencer campaign?

Timelines vary depending on scope and creator availability, but most influencer campaigns take 6–10 weeks from briefing to reporting. We’ll give you a clear project plan up front, so you know exactly when to expect deliverables, live posts, and final results.

Can influencer marketing really drive sales, not just awareness?

Yes, when it’s done strategically. Our campaigns are built around clear performance metrics (like conversions, CTRs, and ROI), not just vanity stats. Think beyond likes: we want to see product sold, sign-ups gained, or real leads delivered.

How much does a campaign cost?

This isn’t classic ‘Well how long is a piece of string’ answer. To make an impact, we suggest a budget of $10k as a starting point for an impactful influencer campaign.

There is a lot to consider when budgeting for a campaign, and our handy budgeting guide may help.

Our engagement begins with a discovery call to unpack your needs and ensure we’re a good fit. Campaigns are built bespoke to your goals, and if everything aligns, we will then craft a project plan that works for you.

As with all creator campaigns, the biggest variable comes down to the cost of creators. Our shopping list approach means you can spend as much (or as little) on creators, and we charge you our fee in a flat fixed cost.

Rest assured, everything will be discussed and made transparent with you from day dot. We’ll never charge out extra costs without the green light from you first.

In short, Sticki is not a cookie cutter, off the shelf solution.

But if that is what you’re looking for, we can recommend some great agencies out there. We pride ourselves on offering a world-class end-to-end service custom tailored to your needs, however that might look. So, for more information on services or costs, please get in touch here.

Do you manage influencers internationally?

Absolutely. Our Sticki Discovery Tool sources creators worldwide, which means we can run campaigns across multiple markets while keeping cultural nuance intact. Perfect for global launches or cross-border growth.

What if an influencer doesn’t deliver content on time?

We handle creator management from contracts to deadlines. If a creator doesn’t deliver, we’ve already built in contingencies and can source alternates quickly. You won’t be chasing DMs — we’ve got it covered.

How do you measure campaign success?

Success looks different depending on your KPIs. We report on everything from reach and engagement to conversions and sentiment, with insights that explain why a piece of content worked (or didn’t). That way, each campaign makes the next one even smarter.

What’s the difference between influencer marketing and UGC?

Influencer marketing is about tapping into a creator’s audience through their own channel, while UGC is about securing content you own and use on your brand channels. Both have their place & we’ll help you decide which (or both) best serves your goals.

Why Sticki over another influencer agency?

We’re not just an agency – we’re a creator-first partner with our own tech, a proven storytelling framework, and a team that lives and breathes performance. Translation: no cookie-cutter strategies, just influencer campaigns that actually work.

Still have questions?

If you have any other questions or need further information, contact us. It's what our team's here for.

Get in Touch