Tarocash

Sticki partnered with fashion retailer Tarocash on a creator program that combined influencer posts with ad-ready UGC, giving the brand content for both its own channels and its paid media.

Creators visited Tarocash stores and produced edited UGC videos and story content, with extra raw footage supplied so the team could repurpose it across channels. Some of the content was also used in paid media, including an Afterpay campaign.