Got It At Vinnies

Got It At Vinnies is a seasonal fashion campaign for Vinnies WA, positioning its op shops as the go-to for conscious, stylish shoppers. As the weather cooled, the focus was Vinnies' range of winter jackets, coats and blazers.

Sticki engaged fashion creators to make Instagram Reels posted as collab posts with Vinnies WA, with paid usage for ads. Concepts included recreating Pinterest outfits from thrifted finds and styling one-of-a-kind pieces.