Dairy Farmers Salted Caramel UGC

Alongside its influencer launches, Dairy Farmers works with Sticki on rounds of UGC for the brand's own social channels. The 2026 round put the spotlight on salted caramel, featuring Thick & Creamy Murray River Salted Caramel yoghurt and new Salted Caramel Protein Smoothies.

Creators delivered short, faceless videos built on trends like fridge resets and snack upgrades, with a strong hook in the first three seconds. Every video came with 90 days of paid usage.