Capi Sparkling Mineral Water UGC

CAPI makes premium mineral water, mixers and tonics, with its sparkling mineral water bottled at the source in Kyneton, just an hour from Melbourne. The brand wanted to test UGC as a way to tell that story.

Sticki ran a UGC trial with creator Lauren, producing a video for CAPI Sparkling Mineral Water. The content framed it as an affordable everyday treat, highlighting that it is locally sourced, naturally sparkling and bottled in glass.