Big M Summer FUNd

Big M Summer FUNd was a summer competition campaign for Bega's Big M flavoured milk. Sticki engaged four creators to introduce the competition and get Aussies taking on the challenges.

Each creator brought the competition to life in their own style, from authentic challenge videos to comedic skits, with paid boosting behind the content. The campaign reached 976K total views and more than 3,000 engagements, with 94% of the audience aged over 18.