B2Bpay UGC Retainer

B2Bpay is an Australian payments platform that helps businesses pay suppliers, expenses and bills, improve cash flow and earn rewards points along the way. Zenith Payments works with Sticki on an ongoing UGC retainer to keep fresh creator content flowing into its paid social.

Each cycle, we source tradies, small business owners and UGC creators who speak to B2Bpay's audience in their own words. They deliver vertical and 4:5 videos with 90 days of paid usage, including content for the B2Bpay Points launch.