B Honey

B Honey partnered with Sticki on an influencer campaign to put its honey in front of food-loving audiences through creator content.

Sticki activated six creators, each producing one piece of content. Together they reached a combined following of 648K and generated 198.3K views at a cost per view of $0.03, with a 5.25% engagement rate. The standout video from @eliyaeats drove 90% of campaign views and more than double her usual likes.